Held over three days in 2022 on the YAOLAND metaverse platform, Honeywell’s metaverse innovation summit focused on core themes of innovation, technology and ecosystem while hosting the launch of eight new products and solutions. The event demonstrated the brand’s digital innovation capabilities as well as its cooperation with industry partners in China’s digitalisation. PIXELS, member of the Pico Group, was appointed to provide metaverse services.
At the summit, visitors could create their own digital avatars to send texts and perform a range of expressions, movements and gestures as they interacted and explored. Highlights of the event included its six digital display boards and activities such as making posters, earning points through daily check-ins, sharing invitations with friends and more, to redeem prizes and enter into lucky draws.
