Wee Teck works alongside clients to solve business and marketing challenges, helping them engage with customers and consumers leveraging insight driven integrated marketing solutions.
During his 25 years in this industry, he had the good opportunity to work closely with numerous brands and led teams in delivering engaging and immersive brand experiences from the Beijing Olympics, large scale national consumer engagements, product launches and brand experiences for gaming IPs in the region. He was also intimately involved in servicing automotive brands during his stint in China between 2004-2015, driving lead generation and conversions through consumer activations and retained retail consulting services.
He was also involved in building insight driven integrated engagement as an offering for agencies, bringing together talents from different disciplines to help brands engage in dialogues with their target audience that matters.
Returning to Singapore 4 years ago, he was involved in building and growing expertise in delivering digital led integrated experiences for brands in the region. Most recently, he was involved in the planning and delivery of brand campaigns and activations for brands targeting audience in both the consumer and B2B space.
Wee Teck currently leads strategic planning and key account engagement for the region at Pico and is currently based out of Singapore.
